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Evolutionary Blog

Distinctions to accelerate your personal and professional evolution

Teleseminar ::: 3 components for a 6-figure practice ::: Talks and Technology

 

Monday, April 26th, @ 7pm Pacific. You MUST register to be on the call. Do register for the call, click HERE

 

The audio for this call is now available below [click play] :::

 

{mp3}free_teleseminars/2010_04_26_tech_talks{/mp3}

 

It is no secret you need to give away content in today's marketplace. 

Not just because people need to be able to get a deeper sense of you and your approach to life, work, and the services you provide, but also as a result of the amount and degree of choice in the marketplace. They need to understand and "get" at a deeper level the difference between you and the other service providers out there.

It is your opportunity to distinguish yourself from others, demonstrate competence, and also provide value to those who may or may not be able to afford you.

AND, what stands in the way between you and their eyeballs, ears, and allowing them to "feel" you is your ability to present in person, or over the web, and your mastery of the tools of technology that are abundant and freely available to us in today's net-centric world.

Technology. Most practitioners I have met hate it. Most practitioners must develop some competency with it--unless and until you can just pay someone to handle it for you. BUT even then, you will want to know enough to keep your consultants honest. Take it from me.

Allow me to contribute to you by demystifying much of the "magical" and for most--overwhelming--world of technology.

In this free teleseminar we will cover :::

 

  • The 4 learning types and how to integrate them into any presentation platform to keep your audience engaged
  • Blogging ::: including
    • Blogging platforms and the benefits and drawbacks of each of the available open source platforms
    • Do's and don'ts of blogging
  • Evening talks and how to:
    • Write them
    • Market them
    • Key components you must incorporate them so you can utilize them as "client acquisition events"
  • Teleseminars 
  • Which social-networking sites are a waste of your time, which ones matter, and why

 

Monday, April 26th, @ 7pm Pacific.

You MUST register to be on the call. To register for the call, click HERE

As always, I will be taking questions live, so if you have questions about any of this tech stuff or presenting, be sure to be on the call.

Oh--and to get a free trial, for what I think is the best teleseminar service out there--that allows you to call on people by name, "pass the mic" to them, and create break-out groups if you are leading a tele-class or series of tele-seminars, and a bunch more super cool technology to make your life as an entrepreneur easier and your business thrive with more profitability, click HERE.

Rumor has it, they will be adding webinar/screen casting functionality soon, too. SHHHHHHH

In Service,

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Evolutionary Sales | Turning Initial Consultations Into Results

The audio for this call is now available. I had a heckuva head cold, so you will need to bear with me on the voice and the general stuffiness, but we covered everything I wanted to cover, and the questions from the participants, were, as always, incredibly high quality questions. Great call.

Here 'tis :::

{mp3}free_teleseminars/2010_04_05_initial_consultations{/mp3}

 

Monday, April 5th, 7pm Pacific. You must register to be on the call.

What if you could count on a prospective client signing an extended package with you when you see them in person? When I say, "count on" on mean--with 95% certainty?

As a holistic practitioner, you are sensitive to dynamics that do not feel right and you truly want to be of service to your prospective clients. You correctly want to make sure they never feel pressured.

And they never should--they do not need to be.

At the same time, if you have been in business for yourself for any length of time, you have come to realize that if you do not assist them in overcoming their concerns and their fears or limitations in thinking, you will never be able to assist them in realizing the life they have always wanted, dreamed of, and perhaps have come to you to assist them in finally achieving. In a sense, this is your first test as their coach, guide, or service provider in the helping industries.

Are you going to let them leave with those limitations intact? Or are you going to expand their world ever so gently?

The reality is, if you do not have financial sustainability, you will not be able to serve for very long before your own concerns of thriving and prospering come into play.  In a word, you need to learn to SELL--but sell without compromising your values of service, contribution, and ethics...

Many talk about using initial or "free" consultations to sign clients, but few know how to set these up to turn them into results. How to systematically use your communication before hand, setting context, and being so effective in the session with your guidance that the results end up being inevitable ::: you can begin to count on the client signing the agreement taking the gueswork out of our business, your financial life, and increasing your confidence exponentially.

Other distinctions I will be including in the evening :::

 

 

 

 

 

 

 

 

 

  • How to be so effective in your question flow that "closing" them or "overcoming their objections" becomes unnecessary--as a result of how your being of service.
  • The three steps to opening the relationship [signing the client]
  • How [and why] to sign the client without ever giving away free services
  • How to sell without ever selling
  • How to integrate permission-based selling

 

Monday, April 5th, 7pm Pacific. You must register to be on the call.

I will be taking questions live on the call. So be there--or be a hypotenuse.

Smart solo-preneurs and entrepreneurs know that one good idea can mean the difference in tens of thousands of dollars for your business. I have several IDEAs for you. Register for the call by clicking HERE.

Oh--and to get a free trial, for what I think is the best teleseminar service out there--that allows you to call on people by name, "pass the mic" to them, and create break-out groups if you are leading a tele-class or series of tele-seminars, and a bunch more super cool technology to make your life as an entrepreneur easier and your business thrive with more profitability, click HERE.

Rumor has it, they will be adding webinar/screen casting functionality soon, too.SHHHHHHH

 

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Creating Comprehensive Offerings | Sustainability of Change | Financial Sustainability

UPDATE ::: You can now hear the call by clicking play below. You can also see the links mentioned in the call here:

 

  • The FAQ I mentioned as an example is HERE.
  • The two services offerings I mentioned so you can see their structure are HERE and HERE.

 

And if you are interested in the course we are about to release, sign up to be notified HERE.

 

Here is the audio for the call:

{mp3}free_teleseminars/2010_03_22_creating_offerings{/mp3}

 

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Teleseminar ::: Coaching the Coach ::: Creating Packages

How to create compelling packages for your clients.


"The most striking feature of the perennial philosophy/psychology is that it presents being and consciousness as a holarchy of dimensional levels, moving from the lowest, densest, and most fragmentary realms to the highest, subtlest, and most unitary ones." --Ken Wilber


You may be wondering ::: what the heck does that quote from Ken Wilber have to do with creating packages for your clients?!

I am happy to share that with you Monday, March 22 @ 7pm Pacific [You must register for this call at the link].


It is no secret that a primary component of building a 6-figure practice is to offer prospective clients a comprehensive package and path to step into.

Not only does having a comprehensive offering allow you to guide a client to more sustainable and stable change that takes hold--change that actually sticks--serving them more comprehensively--it also allows you, as the practitioner, to relax into serving them--allowing you to focus all of your energies on the clients outcomes--rather than concern for whether they will be back next week--or not.

 

Many of my clients lately have been asking "Well, HOW do I create one, McClain?" 

HOW do we create these offerings such that they are coherent, cogent, compelling, and credibly solid?



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Teleseminar ::: Three Necessary Components for Systematic Success

UPDATE ::: This call is over. The audio from the call is now available here:

 

{mp3}free_teleseminars/20100315_3_components{/mp3}

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There are only a few components successful coaches and practitioners must incorporate into their practice to turn it into a business. At the same time, you can be “doing” these things, and still be unsuccessful unless you have the necessary techniques and ethical tactics incorporated into the components.

Not just the “how” but “how specifically”.

In this free tele-seminar discover:

  • The 3 Necessary Components for Building and Maintaining a 6-Figure Practice
  • 7 "Tricks of the Trade" including :::
    • 4 strategies successful coaches and practitioners engage in on a regular basis to maintain their practice
    • 3 critical techniques to turn your initial consultations into results
  • The Number 1 Mistake that Practitioners and Coaches make in their marketing strategy and their copy writing
    • [and it’s solution]

 

Monday, March 15th, 2010 @ 7pm Pacific. Use this link to register for the call:

http://myaccount.maestroconference.com/conference/register/7B344C7GLNT38MX

 

This from a former student :::

"Jason McClain is the real deal. His personal life story makes the stories of both Tony Robbins and Christopher Howard look like happy-go-lucky children’s books. He has been quoted as saying, 'if I can be happy and successful anyone can'.

"He built a 6-figure practice from scratch with an intangible service ::: “Personal Evolution”. Something no one wakes up in the morning and thinks they need or looks for. His success was as a result of the incredible efficacy of the system he developed by trial and error." -M.D.

A system I will hand over to you in this talk. Fine-tuned, and streamlined.

"I believe that right now is the time for the Evolutionary Professional™. The emergent agent of change integrating purpose and wealth; doing well as a result of doing good-- integrating universal spiritual principles and free market economics. I understand that the more of you I empowers to be successful, and have a full-time practice that is thriving, the better off the world will be.

Evolving the planet one client at a time is great, but it is horribly inefficient. *laughing* Let’s accelerate the process together."  --Jason D McClain

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Acquire knowledge from one of the most broadly educated minds in the coaching business always innocently irreverent, funny, affable, approachable, and obviously committed to serving you by delivering dense value in his talks, expect the tips you will learn in this evening to bear immediate and lasting fruit in your business and in your life.

Be sure you have something to take notes with: and feel free to submit questions before hand. Space is limited to 99 participants to grab your spot now.

 

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Motivation | Style, Structure, and Tasty Bite-Sized Morsels

One of the main challenges that small business people face—particularly solo practitioners or “solo-preneurs” in general--is the problem and the art of motivating oneself.

You are your own boss. If you have employees, then the game may be a little different for you as you have people depending on you.  However, if it is just you, there are often no external forces telling you that you must do any particular “thing”.  There are certainly exceptions to this—client deliverables, purchases that have been made, the general inertia of your business pulling you along at some point, but really, especially at first, it is an uphill battle for many on their own.

There are so many aspects to this problem of motivation that some never figure it out—or worse, they find solutions that compound the problem in the long-term because the “solutions” are ill-suited approaches. Ill-suited to them as individuals.

To really add fuel to the fire [or baking soda to the lack thereof] we have distractions, overwhelm, time management, prioritization, and the list goes on, and on, and on.

What works for one person in terms of motivation may or may not—and often does not—work for another. So it is with time management, goals, and the like. There is no one-size-fits-all or even a one-size-fits-most solution. Particularly for those who are more sensitive both emotionally and kinesthetically/energetically, many of the “take massive action” or “get present to the consequences if you do not” approaches create more internal dissonance, and if the tasks or milestones the individual is accountable for are not accomplished, this can lead to a build-up of that same internal dissonance, or worse, feelings of guilt or worse still, even shame, and with the principle of compound interest on the “debt” you have with yourself…well, we can see where it may and often does lead: overwhelm rather than accomplishment.

Even if it does not lead there for you, these levels of intense urgent styles of motivational techniques can cause a lack of balance at best, and at worst, hardcore burnout.

What is the solution? Custom design your own motivational strategy using a few basic principles and approaches.

 

Step 1: Discover Your Style

Find out what works for you at a base level. Since at least Aristotle was writing in the  300s B.C. we have known that humans are generally motivated in two basic ways or “directions” ::: away from pain or toward pleasure. Or both.

Stated in the context of goals and deliverables: away from consequences or toward a vision.

You will notice one creates leverage [and often contraction and internal dissonance] in your body—it pushes you. Compels you. Often uncomfortably. The other pulls you forward. It is expansive. It opens you and draws you toward it.

The danger is to judge one or the other. Urgency/away from/consequence driven motivation could be “bad” because it creates tension and dissonance. Vision is “good” because it is expansive. Or the reverse; vision/toward is “bad” because it does not create massive intense action, necessarily. Urgency/away from is “good” because it creates more instant [in some] results.

An additional component is style is how you like to be supported. 

This is also a critical component. While I am not an "accountability coach" per se, and never have been, quite often, clients ask me to support them in getting stuff done. Before I even begin such an aspect of our relationship, and since I can assume almost any style of coaching to serve them at this point, I ask them ::: how do you like to be supported.

No this before asking for external help--or be prepared to explore that inquiry with your friend, guide, coach, or accountability partner.

The truth is, whichever style works for you, as you become more aware, even now, at how you have created results in the past for yourself—when you found yourself simply motivated to accomplish what you wanted to accomplish—is the “good” style for you.

If an “away from” strategy works best for you, then create externally supported consequences to propel you forward. Engage a coach professionally, who coaches in that style. Or have a friend be your accountability partner—and someone willing to enforce uncomfortable consequences for/on you.

If this kind of approach has you feel overwhelmed, or has you feel like running from your entire support system [missing phone calls, not emailing them when you said you would, unaccomplished tasks building up, etc.], then consider the other approach: an approach that has you moving toward a larger vision. Toward a future you are creating. An approach that has you stay constantly present to the deeper meaning in the work you are doing; what your purpose of mission is, so you stay in the game. Plainly put ::: remember why you are committed to doing what you are supposed to do, in the grand scheme of things.  

As an example: you’re not simply “having a client session”. You are doing far more than that—you are helping someone have the life they have always dreamed of. And even greater or larger, you are contributing to the evolution of humanity itself—to a global vision of the Greater Good.

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